Iron Chef

BRAND IDENTITY | DIGITAL MARKETING | SOCIAL MEDIA | PRINT & PRODUCTION

Developed a complete brand identity for UNC Charlotte's Iron Chef cooking competition, from logo design to physical production. Brought the brand to life by handcrafting custom chef hats and aprons using a Cricut Explore Air 2, bridging digital design with tangible merchandise.

Two chefs wearing Iron Chef aprons and hats, one in blue and one in red, posing together in a dining hall at UNC Charlotte with a banner in the background.
Branding for UNC Charlotte's first annual cooking competition named 'Iron Chef' featuring a flaming cleaver logo, fire graphics, and typography examples including Poster Gothic Round and Comodo Stamp.
Smartphone displaying an Instagram post about an "Iron Chef" event on April 15 at 10:30 AM at Sovi Dining Hall, with a fiery background.
Panel of judges sitting at a table with a "Iron Chef" event banner advertising details at Sovi Dining Hall, decorated with pom-poms.
Two men wearing "Iron Chef" aprons, one in blue and one in red, with a flaming cleaver logo.
Front and back view of black baseball caps with 'Iron Chef' logo on front and 'Team Sovi' text on back.
Group of chefs wearing "Iron Chef" attire, holding a plaque.